SHUTTERSTOCK CREATIVE FLOW

THE BRIEF

Shutterstock launched Creative Flow, an all-in-one creative suite of apps backed by AI insights and easy-to-use design tools. 

The goal of this product launch is to drive engagement, site traffic, and awareness to our new capabilities. The creatives are fresh, bright, simple, upbeat, and most importantly, they illustrate how simple it is to use our tools.

For the holiday season, we partnered up with Marvel's Guardian of the Galaxy Holiday Special and launched a series of limited-time, customizable themed holiday cards on our platform. Using our design tools, users can design their very own holiday cards, featuring their favorite superheroes. The initiative generated significant awareness and engagement for Creative Flow and Shutterstock as a whole.

Click here to see the page live.

ROLE

Associate Creative Director

TEAM

Head of Creative: Flo Lau
UX & Visual Design Director: Crystal Goade
Copywriter: Adrian Cordero, Karen Cooper
Motion designer: Marcel Morschhauser, Alex Bodin
Designer: Abi Gaudreau, Erin Oostra

DELIVERABLES

Brand guidelines, landing pages, emails, banners, videos, and social assets.

Video

Marvel's Guardian of the Galaxy Holiday Special Partnership